At the Toyota Tsusho Group, our corporate philosophy is to "be a
company that contributes towards the creation of a bountiful, comfortable, global
environment that allows humans, society and planet earth to co-exist and co-prosper." With
this statement in mind, we strive to conduct our business in an open and fair
fashion with people from all over the world. At the same time, we have placed
the "Creation of Added Value" as a fundamental management policy to
ensure that all stakeholders, including customers, investors, shareholders, employees
and the regional society, are satisfied with what we do.2010 Vision
The Company also penned its long-term management plan entitled "Vision
2010" in the year 2000. With the "L.E.A.D." (Life & Living,
Ecology, Automobile, Digital) plan we are strengthening and reforming our Business
Areas, Functions, and Corporate Culture while thoroughly implementing a strong
compliance system. Through these efforts, we are transforming the Company into
what we call a "Value Integrator", a company that is able to provide
new types of value to all stakeholders.
L.E.A.D
L.E.A.D. as Business Domain
As one of the Toyota Group companies, we will continue to operate the Automotive
business as our core venture. At the same time, we will focus on, and allocate
resources to, three strategic fields: Digital, representing the information
and electronics business, supported by our experience in car electronics;
Ecology, standing for the environment business, taking advantage of our expertise
in used car recycling; and Life & Living, comprising consumer products
and services, supported by our extensive global network.
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L.E.A.D. as Function
Beyond our traditional function as a trading company, the Development of new
markets, Engineering of new technologies, and effective Linkage of all these
functions are essential for creating new Added value.
L.E.A.D. as Corporate Culture and Character
To develop new business, we must be Agile and respond quickly to market demands,
therefore we need a Lean organization. We can establish this through our
employees? Dynamic ideas and commitment to Entrepreneurship.
"L.E.A.D. as Compliance
We are striving to strengthen the Group compliance system by improving transparency
in Disclosure and Accountability in corporate management.

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